Our Take On The Brazilian Blowout

We Love Brazilian Hair Straightening

Brazilian hair straightening treatments is a method of temporarily straightening hair by sealing a liquid keratin  into the hair with a flat iron. Brazilian hair straightening treatments reduce frizz, straighten the hair, and last two to four months. They don’t completely straighten the hair, but they can reduce between 50 and 80 percent of the curl depending on the original hair texture. The result is smoother, shinier hair that takes much less time to blowout, especially if you are round brushing your hair every day. The curl gradually comes back, so the regrowth is minimal.

What we like the best about them is that doesn’t restructure the hair. Traditional straighteners and permanent waves break down chemical bonds in the hair, making them damaging and not appropriate for use on most colored hair.  Brazilian style straightening  can be done on bleached, highlighted, colored, permed, relaxed or previously straightened and virgin hair. Unlike traditional techniques, the hair looks healthier after the process than before. The process can be done again in the future without over processing the hair.

Before and After Keratin Treatment

Types of Brazilian Hair Straightening Treatments

There are tons of Brazilian straighteners on the market, and we have tested the most popular ones in our search for the one we offer. Some are very mild, almost chemical free solution that we found didn’t give much of a result. Some are really harsh, leaving us wondering if there is a bit more chemical processing going on than they let on. Several are so strong the guest and technician would need a mask to do them safely.

One of the most common is the “Brazilian Blowout” brand. They had the good fortune of getting the name that is synonymous with the type of service it represents.  We tried this one, and several other of the better brands to find what we liked best.

In making our choice as to which product we would choose, we considered three things.

  • What product gave the best overall result in our opinion
  • What product was the safest for the guest and stylist
  • What product gave the best combination of good results with durability.

We found that we love the Keratin Complex Smoothing Treatment best of all. It leaves the hair healthy and shiny, it lasts, and it’s safe for the client and stylist. Visit our Coppola Keratin Smoothing Treatment page for more about this service.